| VP of Product/Brand Management Job Description |
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| The following is a full job description for VP of Product/Brand Management. Here are the requirements and responsibilities for VP of Product/Brand Management along with statistics. If after reading this page you determine that VP of Product/Brand Management is not the position you are looking for, you may want to try one of these similar titles: VP of Category Management, VP of Account Management, VP of Product/Brand Management, VP of Engineering Program Management, VP of Product Management, VP of Enterprise Infrastructure, VP of Information Technology, VP of Data Management, VP of Investments, Vice President of Risk Management |
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| Requirements and Responsibilities For VP of Product/Brand Management |
| Leads, plans, and directs all aspects of the product lifecycle to ensure profitability and increase brand presence and awareness. Oversees the implementation of operating procedures to drive successful product or brand campaigns and leads process improvements as needed. Ensures product and brand practices and initiatives align with greater organizational strategy and direction. Responsible for overseeing the management of the strategic product roadmap, product development, product launch, and product marketing to gain maximum benefit from each product. Collaborates with various departments to ensure the product vision is understood and implemented effectively. Requires a bachelor's degree. Typically reports to top management. Manages a departmental function within a broader corporate function. Develops major goals to support broad functional objectives. Approves policies developed within various sub-functions and departments. Typically requires 8+ years of managerial experience. Comprehensive knowledge of the overall departmental function. |
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| Also referred to as: VP of Product Lifecycle |
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| Similar Jobs: VP of Category Management, VP of Account Management, VP of Product/Brand Management, VP of Engineering Program Management, VP of Product Management, VP of Enterprise Infrastructure, VP of Information Technology, VP of Data Management, VP of Investments, Vice President of Risk Management |
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| Level of Education: VP of Product/Brand Management Salaries with No Diploma, VP of Product/Brand Management Salaries with a High School Diploma or Technical Certificate, VP of Product/Brand Management Salaries with an Associate's Degree, VP of Product/Brand Management Salaries with a Bachelor's Degree, VP of Product/Brand Management Salaries with a Master's Degree or MBA, VP of Product/Brand Management Salaries with a JD, MD, PhD or Equivalent |
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| Industries: Aerospace & Defense, Biotechnology, Business Services, Chemicals, Construction, Edu., Gov't. & Nonprofit, Energy & Utilities, Financial Services, Healthcare, Hospitality & Leisure, Insurance, Internet, Media, MFG Durable, MFG Nondurable, Pharmaceuticals, Retail & Wholesale, Software & Networking, Telecom, Transportation | |
